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Optimize Your Walmart Ad Performance with Reliable, Always-On Data Access
With Saras Daton’s Walmart Connect connector, gain a clear view into your Sponsored Products and Sponsored Brands campaign performance using Walmart’s robust first-party data, delivered directly into your data warehouse. Access near real-time campaign metrics, keyword-level insights, and ROI tracking without engineering dependency.
Why integrate Walmart Connect data into your warehouse?
Walmart Connect gives advertisers the unique ability to target Walmart shoppers both online and in-store using high-quality, first-party data. However, analyzing this data at scale, across campaigns and keywords, can be time-consuming if you’re manually pulling reports or building API pipelines.
Saras Daton simplifies this. With just a few clicks, Saras Daton connects Walmart Connect data to your warehouse so you can:
- Monitor sales performance across campaigns and ad groups
- Track spend, impressions, clicks, and conversions
- Analyze keyword effectiveness and organic search trends
- Identify high-performing campaigns and areas for optimization
- Build powerful dashboards using tools like Looker, Power BI, or Tableau
What can you do with Walmart Connect + Saras Daton?
- Optimize Ad Spend: Get clear visibility into budget utilization, CPC, CTR, and ROI across all Walmart ad campaigns.
- Keyword-Level Intelligence: Evaluate search term performance, refine keyword strategies, and scale campaigns based on actual data.
- Holistic Campaign Analysis: Combine Walmart Connect data with other paid media channels to understand true multi-channel performance.
- Zero Manual Reporting: Eliminate dependency on spreadsheets or API scripts—automate updates to your reporting infrastructure.
Most Relevant Use Case for a Marketing Analyst
“As a marketing analyst, I want to track sales performance, budget allocation, and return on investment across Walmart Ads campaigns so I can optimize our ad spend. I also want to analyze organic search trends and keyword performance to adjust strategies—promoting high-converting keywords and dropping underperforming ones—so I can drive more relevant traffic to our product pages and improve conversion rates.”
Essential Tables and Metrics Supported
Saras Daton enables access to a wide range of Walmart Connect data objects for detailed reporting and campaign optimization:
Start leveraging Walmart Connect insights effortlessly
Saras Daton eliminates the hassle of managing API updates, authentication, and data pipelines. With pre-built integration support and automatic schema mapping, you can focus on making smarter marketing decisions.
- No code setup
- Scheduled data syncs
- Secure & scalable infrastructure
Ready to scale your Walmart advertising insights?
Get started with the Walmart Connect connector on Saras Daton today.
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Frequently Asked Questions (FAQs)
Data can be scheduled to sync as frequently as every few hours, depending on table availability and API rate limits.
Yes. With Saras Daton, you can centralize all your marketing data in one place and create unified performance reports across multiple ad platforms.
No. Saras Daton’s no-code interface makes it simple for analysts and marketers to configure the connector on their own.
Absolutely. Saras Daton follows best practices in data security, including encryption in transit and at rest, role-based access controls, and compliance with industry standards.
