How Ryze Restored Subscription Continuity and Reclaimed Retention Insights Post-Migration

Ryze is a leading mushroom coffee brand with a fast-growing subscription-based DTC model. Personalization, retention, and accurate LTV reporting are critical to their business growth.

• Historical data gaps across subscription journeys
• Broken ID mapping and inaccurate start dates
• Over-attributed revenue from Klaviyo and Amazon
• Manual tracking in Excel for hourly and CRM insights
• No customer segmentation for lifecycle targeting

Saras Analytics rebuilt Ryze’s analytics foundation by:

• Stitching legacy and Recharge subscriptions with correct start dates
• Restoring 24 months of historical subscription data
• Launching a real-time hourly dashboard with CAC, CPM, and spend visibility
• Building CRM dashboards with Klaviyo-Shopify integration and campaign attribution
• Fixing recurring revenue over-attribution from Klaviyo and Amazon
• Segmenting customers into OTPs, subscribers, win-backs, and reactivations
• Integrating inventory tracking (ShipBob) and Amazon performance dashboards
• Delivering a unified view of LTV, churn, and customer behavior across platforms

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• 2 years of lost subscription data fully restored
• Retention and LTV reporting re-enabled
• Hourly and CRM dashboards automated in real time
• Attribution clarity across Klaviyo, Shopify, and Amazon
• Retention team empowered with lifecycle segmentation
• Data foundation built for long-term personalization and growth

With Saras Analytics, Ryze turned fragmented post-migration data into a trusted foundation for growth.

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